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Advertising, media, marketing and PR news & jobs - Brand Republic

日期：2024-07-17

Brand Republic features marketing, media, advertising and PR news, blogs, videos & research plus jobs ... The top 10 content themes that do... Bono: adland is 'the creative eng... Top 10 creative teams from Cannes... All you need to know about Cannes......

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Adweek – Breaking News in Advertising, Media and Technology

日期：2024-07-18

News of advertising and media industries...

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Shopping Online at Home is Easy with QVC — Official Site

日期：2024-07-20

Offering beauty, apparel, jewelry, health, cookware, and home improvement products....

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Brand equity - Wikipedia, the free encyclopedia

日期：2024-07-17

Brand equity is a phrase used in the marketing industry which describes the value of having a well-known brand name, based on the idea that the owner of a ......

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Brand valuation - Wikipedia, the free encyclopedia

日期：2024-07-17

Brand valuation is the job of estimating the total financial value of the brand. Like the valuation of any product, of self review, or conflicts of interest if those that ......

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Brand Value

日期：2024-07-21

With reference to Brand Finance literature, the term "Brand Value" is considered to be the net present value of the estimated future cash flows attributable to the ......

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Brand Equity Definition | Investopedia

日期：2024-07-18

The value premium that a company realizes from a product with a recognizable name as compared to its generic equivalent. Companies can create brand equity ......

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Focus: Brand value | The Economist

日期：2024-07-21

2013年5月21日 - The top 100 are collectively worth $2.6 trillion, the firm reckons. Apple remains the world's most valuable brand, worth $185 billion, at the head ......

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