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![Framing Effects on Buyers' Subjective Product Evaluations by Kent B. Monroe and Joseph D. Chapman]()
www.acrwebsite.org[ to cite ]: Kent B. Monroe and Joseph D. Chapman (1987) ,"Framing Effects on Buyers' Subjective Product Evaluations", in NA - Advances in Consumer Research Volume 14, eds. Melanie Wallendorf and Paul Anderson, Provo, UT : Association for Consumer ...瀏覽：1158 -
![Promotion Framing Effects on Consumers Perceptions of Customized Pricing Fei Lee Weisstein, Universi]()
www.acrwebsite.orgPromotion Framing Effects on Consumers Perceptions of Customized Pricing Fei Lee Weisstein, Universi(2006), “Message Framing Effects on Price Discounting, ” Journal of Product & Brand Management, 15 (7), 458-65. Grewal, Dhruv, David M. Hardesty, and Gopalkrishnan R. Iyer ...瀏覽：1499
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日期：2024-08-30
Monroe, K.B., Chapman, J.D. (1987), "Framing effects on buyers' subjective product evaluations", Advances in Consumer Research, Vol. 14 No.1, pp.193-7. [Manual request] [Infotrieve] Schultz, D., Robinson, W., Petrison, L. (1998), Sales Promotion Essential...
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日期：2024-08-27
The joint effect of framing and anchoring on internet buyers’ decision-making Chin-Shan Wu a, , ... The effect of price on subjective product evaluation. In J. Jacoby and J. Olsion (eds.), Perceived Quality: How Consumers View Stores and Merchandise. J.W ...
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日期：2024-08-25
41.Monroe, Kent B. and Joesph D. Chapman (1987), “Framing Effects on Buyers Subjective Product Evaluations,” Advances in Consumer Research, 14, Melanie Wallendorf and Paul F. Anderson, eds. Provo, UT: Association for Consumer Research, pp. 193-197....
Do Consumers' Reference Points Affect Their Buying Decisions? - Tags: CONSUMERS' preferences DECISIO
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日期：2024-08-31
FRAMING EFFECTS ON BUYERS' SUBJECTIVE PRODUCT EVALUATIONS. Monroe, Kent B.; Chapman, Joseph D. // Advances in Consumer Research;1987, Vol. 14 Issue 1, p193 Since Scitovszky (1945) suggested that buyers use price not only as an index ......
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日期：2024-08-27
Framing Effects on Buyers' Subjective Product Evaluations (with Joseph Chapman) Moderating Variables The Moderating Effect of Prior Knowledge on Cue Utilization in Product Evaluations (with Akshay R Rao) The Effects of Time Constraints on Consumers ......
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日期：2024-08-26
EFFECTS ON BUYERS' PRODUCT EVALUATIONS 311 H1: As price increases from a low priced model to a higher priced model, ... "Framing Effects on Buyers' Subjective Product Evaluations,'" in Advances in Consumer Research, Vol. 14, Paul Anderson ......
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日期：2024-08-28
Highlights • Interaction between framing effect and consumer subjective knowledge was examined. • A classroom experiment regarding food hazards was performed. • Responses were dissimilar according to headlines and amount of information. • Responses varied...
The effects of extrinsic product cues on consumers’ perceptions of quality, sacrifice, and value - S
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日期：2024-08-25
“Framing Effects on Buyers’ Subjective Product Evaluations.”Advances in Consumer Research 14: 193–197. — and R. Krishnan. 1985. “The Effect of Price on Subjective Product Evaluation.” InPerceived Quality: How Consumers View Stores and Merchandise ......
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