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![Jonah Berger | NYT & WSJ Bestselling Author of Contagious]()
jonahberger.comEver heard the phrase fake it till you make it? Turns out there’s some truth to it. Here’s a simple tip to make your next job interview, speech, or negotiation ... Whether you agree with him or not, Malcolm Gladwell does an amazing job of communicating id瀏覽：1111 -
![Jonah's Blog | Jonah Berger]()
jonahberger.comWhy do some ideas spread like wildfire while others don’t? The Wharton School’s Jonah Berger has examined hundreds of baby names, thousands of New York Times articles and data from millions of YouTube videos to break down the elements that make things ...瀏覽：1231
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日期：2026-05-01
If you have watched and shared PSY’s “Gangnam Style” video or gone into an unknown restaurant simply because it was full of people and appeared to be popular, you have the basis for understanding what makes things go viral. In Wharton marketing professor ...
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日期：2026-05-05
We all know ideas and information spread through word of mouth. But according to Berger, the key to making things really popular happens long before it's discussed at the water cooler or "liked" online. It starts with the......
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日期：2026-04-29
Why do some things catch on, and others fail? That was the question at the heart of Wharton professor Jonah Berger's session 'What Drives Word Of Mouth?' on a drizzly Saturday morning in Austin during the second day of the South by Southwest Interactive c...
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日期：2026-04-29
Jonah Berger is the James G. Campbell Jr. Assistant Professor of Marketing at the Wharton School at the University of Pennsylvania. His research has been published in top-tier academic journals, and popular accounts of his work have appeared in The New Yo...
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日期：2026-05-01
Readers might suppose that Jonah Berger’s new book, “Contagious: Why Things Catch On,” would shed light on these famous cases of viral content. They would be wrong. He does not explain either case. “Contagious” does provide some interesting insights into ...
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日期：2026-05-03
Jonah Ray Rodrigues (born August 3, 1982) is an American actor, comedian and writer from Los Angeles. He is one of the three hosts of the Nerdist Podcast....
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日期：2026-04-30
View Jonah Javad's professional profile on LinkedIn. LinkedIn is the world's largest business network, helping professionals like Jonah Javad discover inside connections to recommended job candidates, industry experts, and business partners....
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