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en.wikipedia.orgMillward Brown[1] is a global company focused on brands, media and communications. It is part of Kantar Group, the insights arm of WPP plc, and the world’s second largest market research organization after Nielsen Company.[2]瀏覽：1256 -
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Helping clients build profitable brands and services through research based consultancy.瀏覽：551
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日期：2024-08-11
The BrandZ™ Top 100 Most Valuable
Global Brands 2014 added $310 billion
......
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日期：2024-08-06
Millward Brown is a global company focused on brands, media and
communications. It is part of Kantar Group, the insights arm of WPP plc, and the
world's ......
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日期：2024-08-09
New Top 100 Chinese BrandZ report coming in December · BrandZ Top 100
Most Valuable Global Brands 2014. Download the Top 100 Global BrandZ report....
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日期：2024-08-08
Frowns, smiles and other facial expressions are set to join brain activity and other observed responses as the latest predictors used in ad testing research. Research agency Millward Brown has added ‘facial coding’ technology to its ad testing tools, clai...
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日期：2024-08-08
Helping clients build profitable brands and services through research based consultancy....
Millward Brown: KFC, McDonald's among most powerful brands in China | Marketing content from Nation'
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日期：2024-08-10
Two U.S.-based restaurant chains made the list of the 20 most powerful brands in China, as compiled by the brand-equity firm Millward Brown, with KFC topping the ranking. McDonald’s was No. 7 in the ranking that included Pampers at No. 2 and Colgate at No...
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日期：2024-08-08
Kantar, based in UK, was founded in 1993 as the Market Research, Insight and Consultancy Division of WPP plc, a London-based public company. It is a network of 13 companies, with around 28,500 employees working in 100 countries across various research and...
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日期：2024-08-08
We're experts in advertising, marketing communications, media, digital and brand
equity research, and we work with 90% of the world's leading brands....
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