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日期:2024-08-01
11 Aug 2013 ... The real-time bidding (RTB), aka programmatic buying, has recently become the
fastest growing area in online advertising. Instead of bulking ......
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日期:2024-08-04
Real-time Bidding for Online Advertising: Measurement and Analysis. Shuai
Yuan, Jun Wang, Xiaoxue Zhao. Department of Computer Science, University ......
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日期:2024-08-06
11 Aug 2013 ... The real-time bidding (RTB), aka programmatic buying, has recently become the
fastest growing area in online advertising. Instead of bulking ......
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日期:2024-08-08
Real-time Bidding: A New Frontier of Computational Advertising Research ...
2013; Real-time Bidding for Online Advertising: Measurement and Analysis [PDF]...
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日期:2024-08-04
ABSTRACT The real-time bidding (RTB), aka programmatic buying, has recently
become the fastest growing area in online advertising. Instead of bulking ......
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日期:2024-08-06
27 Jun 2013 ... Instead of bulking buying and inventory-centric buying, RTB mimics ... an
empirical analysis and measurement of a production ad exchange....
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日期:2024-08-05
12 Nov 2013 ... The simplified history of online (display) advertising Real-time Bidding for Online
Advertising: Measurement and Analysis, S Yuan et al., 2013 ......
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日期:2024-08-02
16 Jul 2013 ... The real-time bidding (RTB), aka programmatic buying, has recently become the
fastest growing area in online advertising. Instead of bulking ......