framing effects on buyers' subjective product eval的相關公司資訊
Promotion Framing Effects on Consumers Perceptions of Customized Pricing Fei Lee Weisstein, Universi

Promotion Framing Effects on Consumers Perceptions of Customized Pricing Fei Lee Weisstein, Universi

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日期:2024-08-28
(2006), “Message Framing Effects on Price Discounting, ” Journal of Product & Brand Management, 15 (7), 458-65. Grewal, Dhruv, David M. Hardesty, and Gopalkrishnan R. Iyer ......看更多